Creating a gaming website with a premium gaming website template has never been easier. Whether you sell online games, have a game blog or work for a gaming company, our awesome collection of ready-made templates will be a great asset to you. You know, a lot of people who are connected with web-design and making of sites, tend to like a lot of designs. If you want to try many templates from TemplateMonster platform, you should check out our new ONE Subscription. This subscription gives you a chance to get access to endless downloads only for $19 a month! Can you imagine how awesome it is? For $19 a month you can download a lot of items from the platform without any limits. Better subscribe and check out HTML Templates to know which ones are in ONE package and enjoy the variety of gaming HTML templates. And do not get lost there! Online gaming has become very popular all over the world. Teenagers and kids love online gaming. To play games, you need some basic software and hardware, and a good internet connection. Online gaming increases intelligence, develops reactions, improves memory, and promotes logical thinking. Playing online games is not too dangerous if you play for entertainment purposes only. Usually, gaming websites are designed to be attractive and well-structured. Using a premium template powered by TemplateMonster should be an off-the-shelf option for your successful project. Just add some exciting content, and you will be ready to attract like-minded fellows. Thanks to the booming gaming industry, you can see a great choice of website templates available on the internet. To save you time and energy surfing the web to find the option that fits your needs, you can continue reading this article and get a review of the best gaming HTML website templates 2023 right here. You will enjoy the templates’ features. Visual effects will encourage visitors to interact with your website and make your website modern and exciting. The templates support 100% responsiveness and cross-browser compatibility so users can browse your website on any device and web platform. The templates are extremely easy to install, and to set them up, you don’t need to be a professional coder. The detailed documentation is included, and a friendly and knowledgeable support team is ready to answer any questions 24/7. Review of Best Gaming Website TemplatesDigital Agency – IT Service HTML 5 TemplateDigital Agency looks like the perfect glove for you. This IT service HTML5 template fits any corporate website. It has that stylish vibe with large CTAs and social media buttons. They are visible and attention-grabbing for everyone, no matter the device the user is on. A fully responsive layout is a nice bonus that makes Digital Agency worth the shot. The template is built on the powerful Bootstrap framework to ensure you get the best possible option available on the market. Besides, it comes with clean, valid code that follows the latest SEO practices. With it, your content has a higher chance of appearing at the top of the SERPs. A Digital Agency can cover a wide range of topics and niches. The good thing is that you can start a blog and share your passion with your target audience. You should give it a try to see all the benefits it has to offer.
Demo | Download | Hosting GamePlay – Game & App Store HTML5 TemplateThis app store HTML template is the perfect solution to start your game store, software store, or app store. With GamePlay, you can create an Apple, Google, or Microsoft-like website that displays your applications and games. With full customization, it’s easier than ever to create an app store that suits your needs. The fully responsive design is built and tested for all screen sizes, and the clean and elegant design will keep your mobile app store looking sharp. With three different homepages and six total pages to choose from, this website offers enough customization to make it your own. It includes the following features:
Demo | Download | Hosting OnTheBett – Online Betting HTML TemplateSo you think you have the skills to manage an online betting website? It’s not enough! You will be able to manage bets, offer products and services, accept deposits, and more because there is a solution already set up for you. OnTheBett is an HTML5 website template for sportsbook websites. The author used the latest technologies like SCSS, jQuery, and Bootstrap 5 to ensure that your website is always up-to-date with current web design trends. The theme is designed with the sports betting business in mind. You’ll find all the elements needed for your betting platform: tables, an odds calculator, live bets, and more. All you need is your imagination to create a winning betting experience! Let gamblers bet with confidence with this reliable template. Features:
Demo | Download | Hosting Casinio – Online Casino HTML TemplatePitch your gaming brand with Casinio. That is an online casino HTML template with a sleek design and lots of white space. The template works for all types of casinos, gambling, poker, & online gambling sites. However, it works also for e-sports, travel, or nightlife websites. It comes packed with tons of handy features, such as live dealer games, and multi-table tournaments; you name it. Casinio is optimized for performance and the best SEO practices. Thus, expect your content to appear at the top of the SERPs, which is great for your site’s visibility. You can play around with free Google fonts, and customize colors, or backgrounds. Use detailed documentation to speed up site development.
Demo | Download | Hosting Falcon – Cricket & Sports Club HTML5 Website TemplateSport is a competitive niche and you want your brand to rise above the masses. Falcon is a premium sports club HTML5 website template that will cover your back. That powerful option is built on HTML5, CSS3, and JavaScript so that you get started like a pro. Falcon works well for a sports club, cricket school, academy, or travel blog. Whatever topic your business is about, Falcon covers a lot of ground by design and functionality.
Demo | Download | Hosting Morax – Cool Video Games Responsive HTML Website TemplateDo you want a site similar to that of computer game developers? With our Morax theme, you can do anything! Among the unique design elements, innovations will be a cursor in the form of an aim, pop-up buttons, video banners, animated pictures, and much more. Buying a quality responsive HTML website template is the first step to success. After all, players expect a cool and stylish appearance from the portal. However, you get not only colored sections but also several technical improvements:
Demo | Download | Hosting PokerBit – Casino Landing Page TemplateWant to give your gambling business a distinctive, professional, and attractive look? Transform your casino’s online presence into a magical experience with this professionally-made HTML landing page template. The theme provides quick navigation and easy access to all the information you would like to provide your customers. With multiple color options and a fully customizable layout, you can create a beautiful brand-defining landing page in just minutes. This theme, in particular, is ideal not only for online casinos but also for any other web gambling houses or betting houses, as it is built with a best-in-class responsive design. This includes a high-quality design and many features that will help you increase conversion, including these:
Demo | Download | Hosting Tendex – Anime and Manga HTML5 Website TemplateTendex is a stylish anime and manga HTML5 website template that holds good for your future website. When you check it, you see it has a specific design that suits cartoon & animation studios’ websites. It has a clean, modern design with lots of white space. In the package, several beautiful demos fit various niches. Editing the template is a breeze, even if you have no prior knowledge. Sure, it has a fully responsive layout that helps your site look awesome on each smart device. As for functionality, Tendex has a lot to offer. Parallax effect backgrounds will add a bit of extra vibe to your pages. Customized banners will catch more attention of your visitors. And here are more features for you.
Demo | Download | Hosting Gigachain – NFT Marketplace HTML TemplateGigachain is a modern NFT marketplace HTML template you can utilize to set a powerful website with ease. That responsive template ensures a pixel-perfect picture for your cryptocurrency marketplace. Right off, it is easy to use and SEO-friendly so that your portal dominates the SERPs, and you see a leap in sales. Choose between two beautiful demos and grow from there. Gigachain is built using Sass, HTML5, CSS3, and jQuery. However, there is much more inside, so you should check it before you get it. Modern and mobile-friendly, the template ensures the best results for your site. Below, check the list of the key features you will find packed in Gigachain.
Demo | Download | Hosting Eusoft – It Solutions & Software Company Website TemplateEusoft is a premium software company website template that should be next on your list. With it, you get a bunch of premium features that will save you hours. Responsive design, cross-browser support, free Google fond, and the list of perks goes on. Also, the template has a library of beautiful demo images to add to your page layouts. It is important to stay in touch with your audience and that’s where a working contact form comes in handy. The template works well for freelancers, tech houses, web developers, or designers. It has a clean, valid code that follows the latest SEO rules. So, you will run your business and expect your website to shine at the top of the SERPs. You want to see more premium features packed into Eusoft. The following list will give you an insight into what you will get with it.
Download | Hosting Nofty – NFT Marketplace HTML5 TemplateNofty is a perfect choice for creative minds. That is a premium NFT marketplace HTML 5 template you can further personalize to your taste. With it, you get a library of three homepage styles and over twenty inner pages. The template is built on the latest Bootstrap version so that you can enjoy convenient web development from day one. The template comes with the support of great features like header layouts, mega menu navigation, and Google fonts. The more you dive into the features, the more you would like to learn about Nofty. Beyond that, the template is optimized for the best SEO rules and has a friendly, well-documented code. Other features include:
Demo | Download | Hosting Anidio – Bootstrap Anime & Cartoon Studio TemplateDo you make films for children and other entertaining videos? Then your company will like our website design. Cartoon studio template – this ready-made theme gives your portal a new look and other improvements. At first glance, the visitor understands that you are engaged in creating animated films. The viewer will be able to immerse himself even more in the wonderful fairy-tale world of animation with the help of a cool and colorful website design. The cartoon studio template also has additional features:
Demo | Download | Hosting Xirisoft – Technology Consulting HTML TemplateWith Xirisoft and a touch of creativity, it is easy to build a website that is an extension of your company. It is a technology consulting HTML template that can help get your website the way you like it. Take a look at its classy, clean, and modern design. You will like the way it looks on smart devices. Whatever topic you’ll end up with, several prebuilt demos save time. So, start with the default settings and later customize the overall look of your pages until you’re proud. The template provides many advanced features to consider. In addition, thanks to its clean and SEO-optimized code, it is easy for your web pages to dominate the search results. Here is the list of other benefits to enjoy:
Demo | Download | Hosting Gamer – Brilliant eSport DesignE-sports business is considered one of the most profitable and popular industries. If you want to conquer this field of activity, then a user-friendly website is the essential tool for you. Gamer theme is a real lifesaver in this matter. It is a perfect solution if you are interested in website creation for gaming websites, sports tournaments, gaming forums, eSport, and other types of websites related to online games. It’s an impressive, creative, and fully responsive option for any device. Demo | Download | Hosting Brave ThemeBrave Theme is a great Bootstrap multi-page option for creating a successful website for any type of business you run. It is 100% responsive and cross-browser compatible; it has clean and intuitive code and a simple step-by-step documentation, so you will have just a few clicks to build a website. Any beginner can handle the whole installation and customization process. A great number of pre-made HTML pages will save you resources and the time it takes to describe your project in detail. Meanwhile, numerous pre-designed elements and blocks will help you showcase your detailed design approach. With Novi Builder, the best visual page builder in the industry, it is easy to make awesome layouts because the builder doesn’t require you to have technical knowledge. Among the other cool features are unique navigation and footer styles, a powerful flexbox grid system, MailChimp and campaign monitor forms, caring 24/7 support, and much more. This template is a great choice for creating a beautiful, eye-catching blog, or a gaming or personal website. Demo | Download | Hosting Monstroid2This is a great example of a multi-featured, multi-purpose responsive HTML website template. Are you curious what is inside it? It has over 400 HTML ready-made pages; a huge number of visual editor presets; a powerful flexbox grid system; a great choice of demos and layouts that are ready to be integrated; social, audio and video widgets; parallax; galleries; working Ajax forms (including contact, booking, and subscribe forms); icons; unlimited skins and colors; powerful navigation with Mega menu and dropdowns; etc. And that’s not the full list of benefits included. If you have a problem, you are welcome to contact our online support team; or you may read the documentation which is provided after you purchase the template. It is time to let the world know what you are doing and attract potential new customers to the web page. The installation process is easy and simple, and it only takes a few clicks to create a website by using the template! Demo | Download | Hosting IntenseIntense is one of the most trusted and bestselling fully-featured, 100% responsive website templates. Whether you have a blog, portfolio, business website, corporate web page or online store, this website template comes with everything you need to let people know about your project and attract new clients. Its dynamic layout is flexible and modern to match your corporate identity. It is an example of a great Bootstrap theme. The template offers 500+ ready-made HTML pages for various projects, 25+ niche templates, a revolution slider with 15+ effects, novi visual page builder + Intense UI kit, 300+ PSD files, lifetime free updates, and much more. If you are not able to find an answer to your concern in the documentation included, our dedicated support team is available 24 hours a day and seven days a week to answer any questions or resolve any issues. The Intense UI kit is exactly what you need to succeed in your project! Demo | Download | Hosting AllstarAllstar is one of the best solutions for creating a sports-related gaming website. The template is mobile-friendly and fully responsive, so you will have no issues when browsing your website on different devices and using different screen sizes. You will be amazed by the full list of customization features available. Six child themes (soccer, basketball, billiards, baseball, bowling and rugby) are included with the template. Among the template’s core features are a swiper slider, MailChimp, Wow effect, owl carousel, a campaign monitor, shop layouts, a color theme switcher, rich UI kit, etc. The template has a lot of specialized blocks that are available for sports statistics. A great collection of effective widgets will help you manage the site. You can feel free to address your questions or concerns to a professional and friendly support team who is ready to help 24/7. Try this template and enjoy the customization process. Demo | Download | Hosting Game IslandGame Island is an amazing solution for a gaming multi-purpose HTML5 template. It is perfect for strategy, team, tournament and forum projects. It comes in adventure, clan, zombie, and shooter versions. In the Game Island package, you get numerous HTML files which you can customize easily. This template is a great option for shooter, clan and zombie games or for an online gaming magazine. Choose the one for you and combine it with other cool elements to build your web presence and get your business to a new level. Your game and game fans will stand out from the crowd of competitors. The template has a predefined page layout for clans for easy customization, parallax blocks, animated images and icons, a rating system, unlimited colors, and typography options. The template has 100% responsiveness and cross-browser compatibility, allowing it to work smoothly on all devices and platforms. Installation is as simple as 1-2-3. Try it right now! Demo | Download | Hosting Finest GameThe booming gaming industry creates amazing masterpieces non-stop, so it is important to offer something special and unique to the community to stand out from the crowd. Finest Game is here to help attract like-minded people to your project and increase your income. Whether you use this template for a gaming blog or review channel, you will definitely be noticed. The HTML website template that we talk about will simplify your website design work and the customization process. The template is fully responsive and cross-browser compatible, so it performs on any device and platform. There is no need to be a website developer or designer to build your website with our premium template. You can easily switch between various layouts for a header or footer. With numerous customization elements and features, 35 ready-made HTML pages, a huge set of UI elements and blocks, and much more, you can build a website according to your preferences and business needs. Demo | Download | Hosting VinomThis Game Portal website template is an effective multi-purpose option for various websites. If you are looking for a particular design which will work for your internet games, flash games, and other gaming projects, this template is a great solution to try. Its smooth, 100% responsive layout will make your webpage available on any device with any screen size and resolution. With this template, it is simple to create a variety of pages for various purposes. Vinom includes all the most important customization features and elements to build a professional web page. From a gallery and forum to different blog layouts, news and clan wars. Do not lose a chance to take all the goodies to your benefit and business needs to start creating an exciting game-focused website. Along with all the customization features and benefits, you will get free 24/7 support. Time is ticking; try this aesthetically appealing website template to build your perfect website Demo | Download | Hosting Game IslandThis is a perfect solution if you are looking for an action website template to launch a game project on the web. Games has a stylish design, making it suitable for a game magazine or sports game website. The template’s user-friendly navigation allows you to locate whatever you are looking for, with a few clicks. Now you can express all your creativity and play with all the customization options to build a unique web page. You may think it is impossible to create a web page without having technical skills. You are wrong – programming skills are not required and anyone can create a website using this effective template. In case you have any issues with this website layout, you are welcome to contact a professional support team 24/7. Attract your target audience to your high-quality web project on the basis of this web template. Do not hesitate to be successful on the market! Demo | Download | Hosting Club CoutureWhether you are a new blogger or you are launching your online games store or portal, this beautiful template has all the features and customization options you need to make an effective website. Its functionality extends to the numerous settings and options. In a few clicks, you can define how your content is displayed, including the sidebar configurations, how gallery pictures are displayed, and much more. The template is optimized for search engines and social networks, so it will be easy to get more traffic to your site and increase sales. Friendly customer assistance staff is available 24 hours a day and seven days a week. Watch a live demo and try the template to earn more money from your site. Demo | Download | Hosting VidlifeThis clean and simple game website template with a powerful visual frame will represent your online business effectively. If you are in the industry of PlayStation games or video games, here is a great template solution to promote your products and services on the internet. All elements of the design are responsive and adaptive, so there is no need to worry – your users will be able to browse the website from any computer, tablet or mobile. The template’s numerous customization tools and features allow you to create a unique website. Vidlife also comes with accurate and detailed documentation. In case you still need help or guidance, you can always contact one of the knowledgeable tech support managers to get the issue fixed. Customize your website with this perfect template to meet your gaming business needs, and let the world know about your projects. Demo | Download | Hosting SpeedstarWith this 100% responsive games store template, you will be able to build a high-quality business webpage. Your website will be easy to navigate and accessible on a wide range of gadgets and screens. Speedstar’s pleasant color palette and customization opportunities will impress your clients. There is no need to keep the default version of the template, and do not be afraid to add your personal touch. By buying this awesome website template, you get round-the-clock customer support and detailed documentation. Put your enthusiasm for online games into words and amazing content, and be positive to try this web theme to get your online project going. Demo | Download | Hosting BandioThis template has a design and style that will help your website to stand out as a gaming resource. It is developed for sports simulator games or racing game sites. The template’s fully responsive design makes the template run equally smoothly on any electronic gadget. The template was coded with valid HTML and CSS techniques. Other features you get to work with include various customization options, multiple page layouts and templates, an unlimited range of colors, fonts, backgrounds, and a useful selection of sidebar widgets. Detailed documentation is provided upon purchase. If the documentation is not enough and you need to get additional assistance, you are welcome to contact our 24/7 professional tech support. View a live demo to make sure you are making the right choice. Impress everyone with your online presence. Demo | Download | Hosting BookishowBookishow is a flexible template that suits FPS games or action games websites. Its beautiful and adaptive design makes it 100% accessible from different electronic devices, including notebooks, tablet PCs and smartphones. The structure of the web template is simple and clear with user-friendly navigation. Clean, semantic code and detailed technical guidance will help you customize the template’s design. There’s no need to be a professional designer – setting up the theme is easy and simple. You just need to modify it to your liking to make your website interesting and unique in the industry. Here you can express your designer skills by adding different images, fonts, colors and making the website look relevant to the niche it’s in. This gaming website template is a must-have for anyone who wants to create a functioning game-based online page and succeed in business. Demo | Download | Hosting Trendy Gambling and BettingThis is a great web template solution to introduce and promote your business on the web effectively. The template includes all the features and elements you need to establish an exclusive and unique site. You will be amazed by all the predesigned customization options that you can play with. Trendy Gambling and Betting is also responsive and cross-browser compatible, and it includes a functional contact form and much more. With this template, your website will always work smoothly on all devices and platforms due to the theme’s responsiveness. The template is also designed in such a way that you do not need to have any coding experience to use it. In a few clicks, your website will be ready to launch. When purchasing this theme, make sure you get round-the-clock tech support and detailed documentation. Try this template and boost your business! Demo | Download | Hosting Music Artist and Singer By WINK Website TemplateTicket is a clean responsive bootstrap & HTML Template.It is especially designed for the Movies,events and sports Tickets platform Template.Ticket suitable for Sports, booking, cinema, movies, online, playing, reservation tickets, trailer video,Event tickets,Sports ticket,Buy movie tickets online,ticket booking. This template is super customisable, perfectly organised and includes all the necessary user interface elements. Ticket fits perfectly on various displays and resolutions from regular desktop screens to tablets, iPads, iPhones and small mobile devices. Demo | Download | Hosting inkira – Tattoo Studio Website Templateinkira is a modern template for all tattoo artist and tattoo studio websites. This responsive template is perfect for tattoo portfolios, tattoo artist presentations and lots more. inkira website template is based on the bootstrap 4 framework that supports all devices like mobile, tablet and desktop. It is easy to maintain. If you have a tattoo studio or a barbershop, the inkira HTML5 template will be a perfect choice for you. Demo | Download | Hosting Gilbard – Gaming Bootstrap 4 Website TemplateIf you want to spread the word about your gaming passion online, it would be a great idea to create a professional and fascinating gaming website with Gilbard Gaming Bootstrap Template. This incredible gaming industry-specific web template enables you to hammer out a striking web page for a video games review website, gaming blog, sports site, and many more in between. Demo | Download | Hosting Eventu – Conference, Event & Meetup HTML5 Website TemplateEventu is a awesome designed Bootstrap and HTML5 Template.It specially designed for Conference, Event, Meetup, Seminar, Exhibition, Congress, Meeting, Business Conference, Event Management, Meet Up and etc websites.Eventu is a modern, interactive,suitable and flat theme for your beautiful website.This template looks awesome and great it will appeal to fans of its cool style.It gives you the best user experience ever with its responsive layouts.It provides you various change which will help you to create a awesome,modern and unique website.Create your website with great Design And Technology.This template is lookinggorgeous for its clean and smooth design.Modifying the template is quite easy.This template easily customizable, fully responsive and support all modern browser and device. Demo | Download | Hosting Desire – Night Club HTML5 Website TemplateDesire is a fully responsive Nightclub Page HTML5 Template that will be a great solution for creating an amazing website for your nightclub. If you want to open a nightclub of any kind, this template is what you’re looking for. It has fast, atmospheric interface that can be customized to your taste. This HTML5 template includes different layouts with multiple elements. Each element has a stylish look and can be fully customized. This HTML5 template will suit a night club of any kind. It works equally fast and stable on any type of devices, from PCs to smartphones, and it’s retina ready, which means it’s fully compatible with Apple displays. Demo | Download | Hosting You-video streaming Website TemplateYou-Video is a live streaming website template. This template have three different home version you can use this template on sreaming, theature, live streaming and etc. This template is easy to modify all the code are well commented by a professional coder and designers. We will sure you love this template. Demo | Download | Hosting Vidstream – Movie & Tv Show Responsive Website templateVidstream – is a clean,modern and responsive HTML5 template for your media or video, movie, display streaming,Tv Shows, Game associated website. Vidstream is simple to customize and very clean to understand. Vidstream comes with cool design.This template comes with 3 home page variations. This template is fully responsive and it supports popular browsers and devices. Vidstream easy to customize and also well Documentation so it’ll suit your needs. Make your website with cool and clean design. Demo | Download | Hosting Ticket – Online Ticket Booking Website HTML5 TemplateTicket is a clean responsive bootstrap & HTML Template.It is especially designed for the Movies,events and sports Tickets platform Template.Ticket suitable for Sports, booking, cinema, movies, online, playing, reservation tickets, trailer video,Event tickets,Sports ticket,Buy movie tickets online,ticket booking. This template is super customisable, perfectly organised and includes all the necessary user interface elements. Ticket fits perfectly on various displays and resolutions from regular desktop screens to tablets, iPads, iPhones and small mobile devices. Demo | Download | Hosting ConclusionPlaying online games can relieve us from stress and give us a break from our daily routines. The gaming industry is releasing incredible masterpieces one after the other, so now is a perfect time for you to create your own gaming website, blog about video games, or industry news portal where you can talk about news and releases as well as write your own comments. Creating your own website with the premium web templates described above is a great way to build a strong online presence. Most of these premium HTML-based themes have numerous pre-built page templates, countless customization options, and a selection of free premium tools. In addition to the templates, you will get detailed technical documentation and professional technical support which is available 24/7. Download the template that suits your needs and install it with one simple click. Impress yourself and your clients! TOP HTML Website Templates 2023Read AlsoResponsive Free HTML Templates FAQ
What is HTML5 template?
HTML5 is the latest revision of HTML markup code. The code used to render web pages, text, images, video, etc, in web browser software like Google Chrome, Safari and Firefox. It is used for all browsers on all types of computer devices including desktops, laptops, tablets, smartphones and all other mobile devices. There is a growing number of web themes based on HTML5. You can work with premium HTML5 apt for multiple topic-specific projects, as well as the items mentioned in this Review of Best Gaming HTML Website Templates.
What is a CSS template?
A CSS Template is a website design created by using Cascading Style Sheets (CSS) technology. With the help of CSS, web developers can easily format and style all the pages of a website at one time. CSS is seen by 99.98% browsers.
Can I use free templates for my website?
Yes. They are great to start with little to no investments. If you need to add more content, it will take a little bit more of your time. There are free website templates for gaming, entertainment, business, and other categories. Don’t miss out these all-time favourites
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Once ChatGPT made its debut, the discussion about what it will do to marketing agencies started almost immediately. There have been tons of articles, videos, and podcasts on this topic. As a result, those in the industry are getting a lot of mixed messages about the impact and use of ChatGPT for marketing purposes. If you’re feeling confused (and concerned for your business’s future), you’re not alone. So, let’s talk about it… How ChatGPT Can Be Used for MarketingChatGPT is an AI-powered chatbot that gives conversational responses to questions and prompts, making it a valuable tool for marketing purposes. Instead of typing a query into Google and reviewing each result, you can head over to ChatGPT and get a single answer. Plus, you can keep the conversation going to dive deeper into the topic or refine the responses. Here are some common applications of ChatGPT for marketing:
As you can see, there’s a lot of potential in applying ChatGPT for various marketing tasks. But that’s part of the problem—at least for some marketers. The fact that this transformative software can do all the above (and more) has left many marketing professionals scared. Why Some Marketers Are Afraid of ChatGPTOne of the biggest concerns in the whole debate about ChatGPT is that the tool will negatively affect marketers. There’s a fear it will replace specific roles, including writers, programmers, PPC experts, and SEO specialists. But there’s also a fear it will wipe out marketing agencies entirely. Basically, marketing professionals are worried that ChatGPT will make their jobs obsolete.
How to Optimize Your Landing Page and Bring in Paying CustomersWritten by Thomas von Ahn March 4, 2023 Part of this is because the applications of ChatGPT for marketing are growing by the day. As mentioned earlier, it can be used to complete a number of tasks that people usually handle. Its current capabilities are already impressive, and it will only improve with time. The other part is the idea that ChatGPT might become a substitute for Google and other search engines. After all, it is more convenient to generate one answer than to scroll through multiple results on a SERP. So if more people opt for ChatGPT than Google, it could spell trouble for marketers specializing in SEO and paid advertising. This isn’t the first time we’ve been threatened by new technology, and it probably won’t be the last. But that’s why it’s worth examining what we, as marketers, can do that ChatGPT can’t. Where ChatGPT Falls ShortDespite its speed, convenience, and capabilities, ChatGPT has its fair share of limitations. There’s no doubt about that. It’s not quite sophisticated enough to take on some tasks completely. Plus, it has the potential to be…well, wrong. Here are a few examples:
If you ask ChatGPT a question, there’s a chance you’ll get an incorrect answer. The tool doesn’t actually know if an answer is accurate or not. Sometimes (about 15-20% of the time), it “hallucinates” and just makes things up.
If you use content from ChatGPT as is, you may end up plagiarizing. Tests have shown the tool has a tendency to paraphrase or outright copy text without citing the original source. Remember that every response is based on training data. So, it’s pulling and distilling information into its own language rather than producing it outright.
When you use ChatGPT for marketing purposes, you still have to be pretty hands on. The tool gets confused by ambiguity, so you need to provide specific instructions. Depending on the scope of work, it may be faster to handle it manually… Ultimately, ChatGPT’s limitations prevent it from matching us as marketers. And even ChatGPT agrees… What Experts Are Saying about ChatGPTAs discussed in the beginning, there are a lot of conflicting viewpoints about the use of ChatGPT for marketing and whether it bodes well for us or not. So, here’s what some of the experts are saying… Karen Hite of Hite Digital“I think that ChatGPT (currently at least) is as good as the person feeding the prompt to it. Which tells you the tool itself is not ready to make (on its own) an amazing copy right off the bat with just a question… I believe that true marketers will use this tool to make their lives easier AND add to it to make amazing copy that adds value.” Perry Belcher“ChatGPT is just the tip of the iceberg of what the automaton tsunami that’s coming quick, fast and in a hurry… For the smart ones of us who grasp these 4.0 smart technologies and keep our eyes on the horizon for what is next, this is an exciting time because we see what is ahead.” Mark de Grasse of DigitalMarketer In a previous article about AI’s impact on marketing careers, DigitalMarketer’s own Mark de Grasse had this to say: “You don’t have be afraid of the coming changes, but you do need to be open and aware of them. Start using AI right now, and really start to think about what makes you special as a person.” Ann Gynn of Content Marketing InstituteIn an article about a content marketing experiment with ChatGPT, Ann Gynn stated, “ChatGPT can be a useful tool, but it’s no replacement for human creativity and judgment.” Dr. Peter J. Meyers of MozSoothing fears about ChatGPT replacing Google, Moz Marketing Scientist Dr. Peter J. Meyers said, “While Google isn’t going anywhere, we can expect the landscape of search to change in unexpected (and occasionally unwanted) ways in the next year.” As for me, I think ChatGPT is just another tool. It’s something we can use to streamline our efforts and become more efficient. Of course, this is only true if you’re focused on delivering valuable, educational content (and high-quality work overall) for your clients. How the Use of ChatGPT for Marketing Will Affect AgenciesUltimately, ChatGPT will prove beneficial for some and harmful for others. Here’s what I mean… True marketers and legitimate agencies work hard for their clients. They invest in themselves and their teams, taking every opportunity to improve their skills. And they do all this to ensure they’re equipped to help their clients grow. Becoming a successful marketing professional—no matter the specialty—takes time, effort, and passion. And despite how great a tool like ChatGPT may seem, it can’t replace years of training and experience. It can’t tackle every task or even deliver the same level of service as marketers. Why? Because it’s not able to do things such as the following:
What it can do is help great agencies become even better. By leveraging ChatGPT for marketing, teams can work even smarter and faster. The time normally spent on simple or repetitive tasks can be shifted to those that require a personal touch. And on top of all that, there’s also the potential to work more efficiently while keeping pricing the same. Just to hit the point home, here’s the response from ChatGPT when asked how it will impact marketing agencies: On to the bad news… For agencies that do the bare minimum for their clients, ChatGPT could be problematic. But that’s primarily because those types of agencies might rely on it completely. And as we’ve already covered, that’s not the way to go. Doing so will just worsen results, cause job losses, and drive away customers. You shouldn’t run from ChatGPT and other AI technology, but you also shouldn’t depend on it. Bottom LineThere’s virtually no chance that ChatGPT will wipe out legitimate marketing agencies. If you strive to create high-quality work for your clients, you can rest easy knowing this is just another tool you can use to your advantage. And if applied correctly, it can go a long way toward reducing expenses and streamlining your efforts. from https://fatsfixedassettracking.com/chatgpt-for-marketing-how-this-ai-tool-will-impact-agencies/8336/ Facebook Insights gives tons of metrics needed to monitor your campaign performance and optimize the marketing on the platform further. But sometimes, for new businesses and startups, it is hard to get their head wrapped around the plethora of Facebook metrics available and pick out the key indicators needed to better evaluate their performance. As if it was not enough, Facebook recently added more to the confusion by completely overhauling the look and feel of its analytics section. Don’t worry. This blog will cover every key Facebook metric that you should track and why it is crucial for your overall Facebook marketing strategy. Let’s roll! Why Is It Important to Analyze Your Facebook Metrics?According to statistics, 1.6 billion people connected with a small business on Facebook, which is enough evidence of the platform’s affinity for SMBs and startups. Now, calling shots on the platform without assessing Facebook insights could be a total waste of such a powerful marketing channel. That’s why! When using Facebook to market your business, it is crucial to have a data-driven strategy derived from the key metrics that align with your marketing goals. Agreed yet?
The Role of Artificial Intelligence In Improving SEOBest SEO Company | Professional Digital Marketing Agency USAWritten by Chandraveer Singh March 4, 2023 If not, then let’s see the list of consequences of avoiding Facebook metrics:
And the list could go on. Thereby, it is important that you make a proper analysis of all your key productive Facebook metrics to avoid the listed setbacks. So, without further ado, let’s dive into the key metrics you need to track to grow your business on Facebook. 11 Facebook Metrics Your Business Need to TrackDid you know there are two ways to access your Facebook metrics inside the platform?
Although, the normal insights give you a surface-level view of Facebook metrics. So, we are going to consider Facebook Meta Business Suite and one more analytics to take your reporting to the next level. For your convenience, we have divided all the significant Facebook metrics into the following categories: Here comes the first one. Facebook Post MetricsFacebook post metrics are the most crucial indicator to tell you about your content’s reach and how well it resonates with your audience. 1. EngagementEngagement tracks the number of actions people make on your posted content. It can be in the form of comments, click-throughs, likes, and shares. Where Can You Track It?You can easily track the engagement metrics on your Facebook Meta Suite’s Insights page under the “Content Overview” section. The engagement section breakdown the insights into different parts, starting from the overall engagement to the median calculation of engagement on every post type. Another efficient way of accessing your engagement metrics is with SocialPilot’s Facebook analytics feature. A tool like SocialPilot becomes a necessity rather than a mere option if you are someone managing multiple Facebook accounts. It allows you to track the analytics of multiple Facebook accounts under one dashboard. In addition to that, you can also monitor and export analytics of numerous social media platforms, such as Twitter, LinkedIn, Instagram, and Pinterest. Yes, you heard that right! The exports feature lets you download or share the social analytics report directly from the tool with multiple email ids. Do you dread the task of sharing social performance reports with clients periodically? Don’t worry, and leverage the “Schedule Report” feature of SocialPilot analytics to automate the sharing of your reports on a specific day of the week or the first of every month with clients. Say goodbye to the turmoil of generating social media reports manually every month. Start Your 14-day Trial Why Is the Engagement Metric an Important Facebook KPI?The engagement metric is the most crucial factor in indicating your content’s worth on social media. More people engaging with your posts is evidence that your content is resonating with your users. So using this metric, you can figure out which form of content is working for you and which isn’t. But that’s not all. Good engagement also gives you an advantage in the eyes of the Facebook algorithm. Once the algorithm detects that users find your content interesting, it will show more of your content in their feed. 2. ReachReach tells you the number of people who have seen your content on Facebook. It is quite a vague number compared to engagement, but it still keeps you informed about your potential audience size. Where Can You Track It?Like engagement, you can see the overall reach of your posts, along with the median post reach per media type and content format, under the “Content Overview” section. Also, to compare your post’s reach over time, you get a graphical representation of your overall reach in the “Overview” section of the Facebook Insights page. What’s more? You get a reach comparison between the selected time frame and the previous time frame. SocialPilot also gives you a clear look at the reach of every post. If you are fond of the new median metric calculation of Facebook and want to look at the median reach of each content type, there is a graph for that inside SocialPilot. Why Is the Reach Metric an Important Facebook KPI??If your business has just seen the social media world’s light, then ‘reach’ can be the most vital metric to assess your brand awareness. But here’s a piece of bad news. Organic reach on Facebook has been at all-time low since 2012, so if you are looking to increase your reach drastically on the platform, you need to resort to Facebook ads for the needed boost. Still, there is a bright side! By analyzing your reach metrics, you will see which post of your account is getting more organic reach, so you can further boost it to tenfold the number. Productivity Tip: Use SocialPilot to schedule and boost your top-notch posts for multiple Facebook pages in one click. Another reason to analyze and strive for good reach is that it directly affects your engagement metrics. The more reach a post has, the better it’s chances of getting good engagement. 3. ImpressionsReach and impression are somewhat the same with a subtle distinction. What is it? Reach gets counts for every unique person seeing your posts. Whereas, impressions count the number of times someone has seen your posts, no matter if it’s the same person watching it again and again. For example, if someone sees your post on the feed and again encounters it as a shared post from someone, it will be counted as 2 impressions but 1 reach. How to Track Impressions?If the impression is a metric that you deem crucial to check your Facebook performance, then there is sad news for you – Facebook doesn’t show it anymore. But don’t worry because SocialPilot has you back here. You will find the impressions garnered over a period of time by your paid and organic posts. The total impressions are represented under the Viral tag. Plus, it will show how well your posts have performed in terms of impressions as compared to the previous period. Why Is the Impression Metric an Important Facebook KPI?The impression metric is an excellent way to find out the virality of a post. But keep in mind that not every post with an impression is a viral post. Your impression count will always be equal to or higher than your reach. But to define that a post is viral among your users, you need to have a larger number at the side of your impression. Did you know that impression can also lead to conversion? According to the “marketing rule of seven,” your prospects have to come across your post an average of 7 times before taking any action. Thereby, having more impressions on your posts can lead to more conversions. So keep track of the posts that have substantial impressions and try to make more of such content in your Facebook ad campaigns. 4. When Your Fans Are OnlineThis section tells you about the presence of your audience on Facebook across the week. Its graphical representation shows you, on average, how many of your fans are online on a day or week at a specific time. Where Can You Track It?Unfortunately, Facebook has also retired the “when your fans are online” graph. Fret not; we still have it! SocialPilot tells you about the number of fans active on Facebook at each hour of the day. Why Is the “When Your Fans Are Online” Metric an Important Facebook KPI?With organic reach on a steep decline since 2012, using the best time to post on Facebook is the only way to cut through the noise and get some eyes on your content without using paid-ads. But here’s the catch, every business has a different best time. Enters the “When your fans are online” section! This section briefly tells you the time when most of your fans are online to connect with your Facebook post. What does this mean for you? It means you can publish your posts on days and hours, showing the most fans online to get more reach and engagement. Productivity Tip: You can schedule your posts for all your best times way ahead using social media scheduling tools. Facebook Audience MetricsFacebook audience metrics give you an in-depth insight into the age, gender, location, and language of your followers, fans, and the people that you have reached. 5. Age and Gender DemographicsThe age and gender demographics metrics are a great way to zero down on your relevant audience. This section gives a graphical representation of your fans and followers grouped by age and gender. Where to Track It?You can easily track the age and gender metrics on your Facebook Insights under the “Audience” section. Alternatively, you can also check your audience demographics on SocialPilot’s Facebook analytic page. Why Is Age and Gender Metrics an Important Facebook KPI?Imagine a business that sells canes for older people creating a Facebook post using Gen-Z lingo. Surely, it would not go down with good engagement. That is why you need a better understanding of your target audience to create a solid Facebook content strategy. Simply put, looking at your follower’s breakdown based on age and gender helps you set a more holistic content marketing strategy. So dive down into your age and gender metrics to find out your relevant audience and create content that caters to that lot. 6. Location and Llanguage MmetricsAs an elongation of age and gender metrics, this section helps you get insights into the location and language of your fans and followers. Where to Track it?You will get this data in a tabular form right below the age and gender metrics. Previously, Facebook used to show the data of the different languages that your fans speak. Since it is discontinued, you need to figure out that part based on the country and city data. SocialPilot also shows you the same data alongside the age and gender graph, which we have already added in the above section. Why Should You Track the “Location and Language” Metric?If you are a brand catering to locations worldwide, then it is for sure that your one-size-fits-all content approach won’t work for everyone. What’s the solution? It would be best to opt for a content localization strategy that suits your target audience’s linguistic nuances, cultural and social factors, aesthetic choices, and even political and religious norms. Luckily you can get a clear idea of your Facebook audience’s location and language preferences using the audience insights and mold your content accordingly. Productivity Tip: Use the Facebook audience targeting feature to show your post in the news feed of a specific segment of people based on their location and language. Facebook Traffic MetricsThis category tells you the amount of traffic being driven to your website and Facebook page. 7. Facebook Referral TrafficFacebook referral traffic metrics tell you about the amount of traffic coming to your website from your Facebook page. This traffic can be coming from visitors clicking on your profile, posts, and shared posts. Where Can You Track It?Google Analytics shows you all the data around your referral traffic. Make sure that you already have a Google Analytics account set up. To access this data, click on “Acquisition” from the left-hand menu in Google Analytics, and then go to Social>Network Referrals. Here you will see the traffic your website is getting from all your social media networks. Find Facebook in it. Why Is It Important to Track Facebook Referral Traffic Metrics?For every business, it’s essential to evaluate whether their content on Facebook is pulling enough people back to their website or not. Facebook referral metric helps you keep track of Facebook-to-website visitors. It gives you a holistic look into the number of sessions on your website, how many pages were viewed, and how long the user stayed on your site. Overall it tells you how compelling your content or headlines were that people clicked on them and cruised inside your site. So, if you see the referral traffic declining, it means that people are not finding your content effective enough to click. Productivity Tip: Productivity tip: Use a killer social media call to action that prompts users to take action on your Facebook posts. Facebook Page MetricsFacebook page metrics informs about the number of likes and follows on your page. 8. Page Likes and FollowsAs the names suggest, page likes are the number of people who liked your page to support and followe it to see your content on their feed. But there’s a thin distinction between page likes and follows. When someone likes your page, it gets followed automatically. However, they can opt to unfollow it, so they don’t receive any further updates from your page. Still, these people will be shown as your audience. On the other hand,. If they unlike your page yet still follow it, they will be counted as your lookalike audience but not as your audience. Where to Track Them?To track the in-depth insights around your page likes, go to the “Results” section under Insights. Here you will see the breakdown of the likes you have got over the time of your chosen period. And if you are looking to track your page followerss, Go to the “Overview” section to get the breakdown of your followers during the time of your chosen period. SocialPilot also tells you the number of page likes you have lost and gained each day to paint a proper picture of audience growth. Why should you measure the page likes and follows metric?It’s true that page likes and follows are a vanity metric when compared to the engagement metric. But still, as a new business page, it gives you a fair idea of your audience reach and your growth rate on Facebook. Anyways, increasing followers is a far better sign for your business than stagnant follower numbers. If you see your follower’s growth declining or not growing month by month, there is something off with your Facebook marketing. Facebook Ad MetricsFacebook ads manager gives you tons of metrics to monitor your ad campaign. But the sheer amount of data can be overwhelming for anyone. So the trick to get the most out of your Facebook ad metrics is to keep your marketing goal in sight while evaluating them. Here, we have touched briefly on some of the most common ad metrics that every business needs to track. Where Can You Track It?You will get every metric related to your ad performance inside the Facebook ads manager. Let’s see some of the most common metrics that can be of high value to you, depending on your campaign goals. 9. CTRClick-through rate (CTR) metrics show you the percentage of people coming toon your landing page after clicking through your ad. Why Is the CTR an Important Facebook Metric?CTR is one of the most crucial metrics to evaluate your ad campaign’s effectiveness. It gives you an overall view of your ad’s performance in attracting users. A good CTR tells you that your ad is of quality and has an excellent relevant score too. So if your CTR is hitting rock bottom, then make some changes in your ad copy and try to make it more relevant for your targeted users. 10. CPC & CPMSo on what basis do your Facebook ads get charged? Facebook ads manager gives you multiple options to be charged, and two of them are cost-per-click (CPC) and cost-per-thousand-impressions (CPM). CPC metrics tell you how much you are paying when someone clicks on your ad, and CPM shows how much you are paying for every thousand impressions on your ad. Why Should You Track These Metrics?Both CPC and CPM align with your objective to create better reach and brand awareness on Facebook. Instead of monitoring your whole budget, it will be more informative if you peek at these two metrics to evaluate the worth of your spending. 11. Ad FrequencyAd frequency refers to the average number of times your targeted audience sees a specific ad on their Facebook feed. For example, your ad frequency will be 4, if your ad is seen by the average targeted audience 4 times. Why Should You Track This Metric?Why should you track this metric?You might be thinking, the more the frequency, the better. Well, no. According to ad espresso’s report, as the ad frequency increases, it decreases the CTR and gives a hike to your average CPC. But then again, I have told you about the rule of seven, where a person must come across your ad seven times to be interested in making a decision. See, the escape from this dilemma is to create the same ad but with multiple variations. Tweak the visuals and copy of your ad so that it doesn’t become boring for your audience and lose its impact over time. Okay, we are done with all the Facebook metrics that could help assess your performance to make better Facebook marketing decisions. Let’s quickly summarize them. So, which metrics are you going to track? Facebook provides a plethora of metrics to measure and maintain your account’s performance steadily. Choosing the metrics which matter the most to you totally depends on your marketing goal. We hope this blog gives you a reference point to start evaluating your key Facebook metrics. Also, don’t hesitate to use a fantastic analytics tool like SocialPilot to analyze multiple Facebook page metrics under one dashboard. It will save you a lot of time. Happy assessing! from https://fatsfixedassettracking.com/11-crucial-facebook-metrics-you-should-track-to-grow-your-business/8334/ By Sean Tinney March 2, 2023Whether you’re a nonprofit or someone looking to support them, learn how to raise money for nonprofits and build donor relationships that stand the test of time. Donations are the lifeblood of nonprofit organizations. But to secure them, you need a solid fundraising strategy. Maybe you’re looking to start a nonprofit. Or perhaps you’re an established organization or business looking to raise funds on their behalf. Whatever your situation, there are many ways you can encourage people to donate. In this post, we’ll show you how to raise money for nonprofits while building lasting donor relationships. First, let’s look at what nonprofit fundraising is and why it’s so important. What is nonprofit fundraising?Nonprofit fundraising is the process of raising money for charitable organizations. It involves a range of activities, such as:
Fundraising is the primary source of income for most nonprofits. It’s also the main way nonprofits foster relationships with the public. These relationships can create a dedicated and passionate donor base to keep the organization afloat. So, nonprofit fundraising is vital for keeping the donations flowing and expanding your charity to help more people. 7 Ways to raise money for nonprofitsThere are several ways to raise money for nonprofits, but you can group most of them into three categories:
Each of the following strategies falls into one or more of these categories. Together, they form an effective multi-channel approach to help you achieve your fundraising goals. 1. Corporate sponsorship and involvementCorporate sponsorships are when companies give funding to and promote a nonprofit. They’re effective ways to raise money for nonprofits that also benefit the sponsors. Nonprofits get greater reach, while sponsors boost their public image and customer appeal. Be sure to research potential donors to ensure they align with your values and are relevant to your supporters. Also, look into IRS (or HMRC) rules around sponsorship in case there are any tax implications for your charity. If you do secure a sponsor, it’s worth investing in invoice software. That way, you can send invoices to your sponsor to receive donations. This helps you track your funds and ensures you follow the relevant tax rules. You can also set up automated invoices for regular donations, letting you focus on more important tasks. 2. Start a ‘support a cause’ option at checkout countersMany companies have donation buckets for their favorite nonprofits at checkout counters. Staff may ask customers if they’d like to donate a dollar or two. Others ask customers to “round up” to the nearest dollar and donate the difference to charity. This type of campaign is cheaper than other forms of fundraising, like events, advertising, and direct mailing. People are also more likely to give when they’re already spending money. The best “support a cause” campaigns align with the company’s mission and customers. Shorter campaigns work best, as customers may get tired of being asked to donate every time they go into a store. Companies can also add a “Donate” button to their website’s checkout page so customers can donate online. Studies show that this can lead to a 190% increase in donations. 3. Product for a causeAnother popular option is to sell fundraising products. Badges, chocolate/candy, ribbons, and other branded merchandise are popular with consumers and make them feel rewarded for their generosity. An appealing product can also encourage people to donate who otherwise wouldn’t. It’s important to choose a product that appeals to your supporters. Fundraising software can give you insights into your donors’ demographics and preferences. Or, you could send a survey asking your supporters what kind of products most appeal to them. Use their feedback to create a customer-driven marketing strategy that appeals to all your supporters. 4. Social media donationsSocial media is becoming a popular fundraising platform for nonprofits and their supporters. Why? Besides its popularity with consumers, it offers many tools to request donations. For example, you can add a “Donate” button to your charity’s Facebook page and fundraise in real time with Facebook Live. Plus, Facebook’s birthday fundraisers let people ask their friends and family to donate to charity rather than buy a present. No matter the platform, social media is a great way to increase your reach, share information about your cause, and encourage people to get involved. 5. Direct mail marketingFundraising letters are still one of the best ways to raise money for nonprofits. As well as an envelope and a compelling letter, you can include supporting materials like a brochure explaining your work and its impact. You can also include an address where people can donate online. You can print fundraising letters in-house or outsource them to a third party. Either way, be sure to track your campaign’s success. Compare your printing and postage costs to the amount raised to see if it’s cost-effective. You can do this manually or use software to speed up the process. For the biggest impact, pair direct mail marketing with a digital campaign一for instance, a social media campaign, or a Google ad. 6. Host fundraising eventsFundraising events give prospective donors a chance to engage with your charity. Done well, they can foster a sense of community and help people make an emotional connection to your cause. Make sure your event reflects your supporters and their interests. For example, if you’re an animal charity, holding an event at a park or farm will resonate more than a dinner at an upmarket hotel. Here are some low-cost fundraising event ideas:
7. Set up a branded donation websiteCreate a branded donation page on your website where supporters can donate securely online. Make sure the page is easy to navigate and that the donation process is simple. People should also have the flexibility to give what they want and to make a one-off or a regular donation. If you don’t yet have a website, you can still secure donations online by using a landing page builder. It’s easy to find tools online to help you create everything from a donation page to a crowdfunder. You can even include a thank you page to show appreciation to your donors. Add a donation tracker to create a sense of achievement among your supporters and encourage more people to donate. Also, add sharing options for social media and email so supporters can spread the word and ask others to donate. Nonprofit fundraising strategiesIn the final part of this post, we’ll look at nonprofit fundraising strategies to manage donations and cultivate long-term relationships with your supporters. Utilize automation to keep track of fundsTracking donations is vital for accurate budgeting and for ensuring you meet your tax obligations. The easiest way to keep track of funds is with automated accounting for charities. Automated accounting software offers a range of features to track and manage your nonprofit’s funds, such as:
Some software providers also offer discounts for nonprofits一sometimes up to 50 percent! Build trust signals through contentContent marketing helps you reach new donors and cultivate relationships with existing donors. Content also builds trust signals that boost your credibility and encourage more people to donate. Try to use a mixture of content as part of your campaign, such as:
Track how much engagement each type of content receives to find what resonates best with your supporters. Then, make more of it. You can also create subscription content like a paid newsletter to raise extra money and keep supporters updated on your work. Create and send fundraising updatesIt’s important to keep supporters updated on your progress and show them how you’re using their donations. This makes your donors feel appreciated and involved in your work. In turn, this builds an emotional connection that’s vital for keeping your supporters long-term. Consider sending a newsletter with updates monthly or quarterly, and share stories to show the real-world impact of their support. For instance, WWF sends quarterly updates to its animal sponsors to tell them how they’ve used the money and to show their appreciation. They also include a fun activity sheet for sponsors who have children, further building a connection. Show appreciation to supportersThanking your supporters is a simple but effective way to create a positive feeling about your nonprofit. For individual donors, you could send a thank you email or post a thank you video on your website and social media channels. For major gift donors, you could send a gift basket or make a personal phone call. Think about what would resonate best with your donors, and show appreciation every time they donate. Establish a donor-support channelFinally, be sure to establish a donor-support channel to address any questions or issues your donors have. For instance, you could set up a helpline, an email address dedicated to inquiries, or a form on your website. You could also create an FAQ page on your website so donors can find answers to questions themselves. This will also free up your donor support agents for more urgent inquiries. By giving your donors a great experience with your charity, you’ll foster relationships that keep supporters coming back to your cause for years to come. The importance of fundraising for nonprofitsFundraising is vital if nonprofits are to keep helping people. The right strategy can supercharge your fundraising efforts and secure more charitable donations. By following the tips and strategies outlined in this post, you can create a fundraising strategy to raise money for nonprofits effectively. You can also form long-term relationships with supporters, which is vital for securing your charity’s future.
from https://fatsfixedassettracking.com/from-awareness-to-action-how-to-raise-money-for-nonprofits/8332/
from https://fatsfixedassettracking.com/free-download-education-icons/8330/ #549: Cut Through The Noise: How To Create A Unique Personal Brand With Rory Vaden Amy Porterfield3/2/2023 This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
from https://fatsfixedassettracking.com/549-cut-through-the-noise-how-to-create-a-unique-personal-brand-with-rory-vaden-amy-porterfield/8326/ Artificial intelligence is getting a lot of traction in the marketing world. According to Statista, 80% of industry experts integrate some form of AI into their online marketing activities. However, if you’re like me and are unfamiliar with AI beyond what you’ve seen in science fiction stories like I, Robot or Black Mirror — you’re probably wondering what AI is and how to use it in marketing. Is AI really what it looks like in the movies? This article will explore the definition of AI, the different types of AI, and how AI can improve marketing processes.
How to Optimize Your Landing Page and Bring in Paying CustomersWritten by [email protected] (Erica Santiago) March 1, 2023 What is artificial intelligence? How does AI work? What are the four types of artificial intelligence? How Marketers Can Use AI
Best Secrets for Off-Page SEO Success in 2020Written by [email protected] (Erica Santiago) March 1, 2023 The Pros and Cons of AI The Future of AI in Marketing
What is artificial intelligence?Artificial intelligence is the use of computer systems to perform tasks that typically require human intelligence, such as visual perception, speech, translation, decision-making, and problem-solving.
The Role of Artificial Intelligence In Improving SEOBest SEO Company | Professional Digital Marketing Agency USAWritten by [email protected] (Erica Santiago) March 1, 2023 So now you know what AI is, let’s explore how it functions. How does AI work?AI combines large sets of data with intelligent, repetitive processing algorithms to learn from patterns and features within the data being analyzed. The AI continuously processes and learns from the data. Within each round of data processing, the AI system tests and measures its own performance to gain additional expertise.
Best-Ever 7 Strategies to Rank and Earn on YouTubeWritten by [email protected] (Erica Santiago) March 1, 2023 AI can run through thousands, even millions, of tasks repeatedly — improving its performance in a short amount of time. However, there are multiple kinds of AI, each with its capabilities and limitations. What are the four types of artificial intelligence?The four types of artificial intelligence are reactive, limited memory, theory of mind, and self-awareness. ReactiveA reactive AI can only use its intelligence to react and reply to the world around it. It can’t store memory; therefore, it can’t rely on past experiences to inform real-time decision-making or problem-solving. Reactive machines can only complete a finite amount of specialized tasks. Though this may sound like a drawback, it has its perks. A reactive AI will react the same way to the same stimuli every time — making it reliable and trustworthy. One of the most famous examples of reactive AI is Deep Blue, a supercomputer created by IMB in the 1990s that won a chess match against chess champion Garry Kasparov. Deep Blue could identify the chess board pieces and how each piece could move based on the game’s rules. However, the AI could not try to anticipate its opponent’s next move, nor could it think of ways to put its piece in a better position. Limited MemoryLimited memory AI stores previous data and predictions and uses it for decision-making — looking into past data to predict the future. Limited memory AI is when a machine learning model is continuously trained to analyze and use new data. Limited-memory AI consists of six steps to follow.
Examples of limited memory AI are self-driving cars. Self-driving cars identify civilians crossing the street, traffic signals, and other data to make better driving decisions and avoid future accidents. Another example of limited memory AI is HubSpot’s adaptive testing tool. The adaptive testing feature splits traffic evenly between page variations at first. As HubSpot learns how these variations are performing, we adjust the traffic automatically, so optimal-performing variations are shown more than the poorly-performing ones. Theory of MindTheory of mind AI is as it sounds — theoretical. AI has not yet advanced to this type, so theory of mind is still in its innovation stage. This type of AI interacts with the thoughts and emotions of humans. Theory of mind will better understand the entities they interact with so they can understand their needs, beliefs, feelings, and thought processes. For example, we now know that self-driving cars are a form of limited mind AI. If these autonomous cars could analyze and understand their drivers’ mental and emotional states to improve safety, they would evolve into Theory of Mind AI. Self-awarenessOnce theory of mind is a reality, the next type of AI to emerge will be self-awareness. At this point, machines won’t just be aware of humans’ emotions and mental states — they’ll also be aware of their own. A self-aware AI will have a human-like consciousness and understand its existence in the world and with others. How Marketers Can Use AIAI can perform parts of the marketing process — such as task automation, campaign personalization, and data analysis — so you can spend less on repetitive tasks and more on strategy. For example, our HubSpot mobile app has a business card scanner that uses AI to pick out the name, email address, and other contact information on a business card and map them to your HubSpot properties. Instead of spending time manually entering this data yourself, the AI automates the process for you.
The Pros and Cons of AISo, now you know what AI is, how it works, and the four types of AI — let’s get into the pros and cons of AI technology. The Pros of Artificial IntelligenceFewer errorsHumans can make mistakes, miss deadlines, misspell words, and get the math wrong. Sometimes we’re distracted or going through burnout; it’s human nature. By implementing an AI-ran automated system, you’re lessening the risk of errors. 24/7 UptimeAI also doesn’t need rest and can run 24/7. AI’s can run constantly and consistently for as long as it’s programmed to. This makes AI more ideal than humans for repetitive tasks, allowing marketers and business owners to focus their efforts elsewhere. Can analyze large data sets quicklyAs I mentioned earlier, humans sometimes make mistakes — especially when processing large data sets. A solution would be to work slower to prevent errors, but time is money in marketing. Fortunately, AI machines can quickly process large amounts of information and data, making them more efficient than humans in a deadline crunch. The Cons of Artificial IntelligenceLack of creativityAI is programmed to react to stimuli based solely on data from the past, meaning they’re not currently suitable for creating innovative solutions. Data from the past can help predict future outcomes, but data alone isn’t always enough to address a never-before-seen variable. Therefore, AI would be better suited for “grunt” or mundane work. From a marketing perspective, humans can develop a creative marketing strategy, while AI can take care of the repetitive tasks that implement the plan. ImpersonalSometimes, human connection is the best way to forge a closer relationship with your audience. While a self-aware AI is possible in the future, current AI machines cannot perfectly mimic the human experience. From a marketing perspective, implementing AI in every customer interaction can create a rift between you and your audience. I mean, there’s a reason many of us can recall shouting, “speak to a representative!” when we’re tired of speaking to a robot on the phone. The Future of AI in MarketingAccording to Grand View Research, the global AI market is expected to reach $1,811.8 billion by 2030, up from $136.6 billion in 2022. Artificial intelligence, theory of mind, and self-aware machines all sound like things from a distant future. Still, the reality is AI is here now, and its impact across industries will likely grow in the years to come. While AI has pros and cons, it’s important marketers stay tuned in to its advancements and be open to using AI to streamline certain processes to keep up with competitors.
from https://fatsfixedassettracking.com/what-is-ai-what-marketers-need-to-know/8324/ The ability to manipulate text content’s shape and path are powerful. It allows designers to create a unique flow and make specific elements stand out. But it seems like these effects have always worked better in print design. While web designers have had access to floating images around text, other bells and whistles have required hacks. That’s changing, thanks to modern CSS and JavaScript. Now it’s possible to place text on custom paths that closely resemble those seen in print. Even better is that you can add animation and hover effects to further enhance the experience. The possibilities are endless. To prove our point, here are eight CSS and JavaScript snippets that demonstrate custom text paths. As you’ll see, the results can be quite impressive! SVG textPath Element Sale Banners by @BrawadaComThis collection of fictional ads offers two compelling examples of custom text paths. Both the serpentine ticker text and rotating text banner could be perfect for a sidebar. Each takes advantage of the SVG textPath element. The look is an attention-getter and even works well on small screens. See the Pen Sale banner by @BrawadaCom Fluid Gooey Text Background with SVG Filters by Luke MeyrickHere we have a bit of stair-stepping text that combines basic HTML with some clever use of CSS. SVG filters help define custom shapes, while Flexbox powers the layout. The entire presentation is responsive and scales beautifully on every screen size. See the Pen Fluid Gooey Text Background by Luke Meyrick SVG Paths Stretch Animation on Hover by Evan JinThere’s not much to see at first glance. But hover over this attractive text and watch the characters reach new heights – literally. SVG ensures that the text looks incredibly sharp, while JavaScript makes it interactive. It’s an example of how custom text paths can add the element of surprise to your content. See the Pen SVG paths stretch animation on hover by Evan Jin Text Path:Stamp by Peter NowellA bit of rounded text can do wonders for a logo. The fit and finish of this snippet are as good as anything you’ll find in print. You might even mistake it for an image. But the small bit of text at the bottom is indeed selectable. See the Pen Text Path:Stamp by Peter Nowell Text Path SVG Animation On Scroll by CorrThis snippet shows that text paths can also be used to enhance scroll effects. Text winds its way around a square-shaped path and reverses its course when scrolling up. The look is subtle and adds to the UX without overwhelming it. See the Pen Text Path SVG Animation On Scroll by Corr Mobius Methodology by Wayne McWilliamsHere’s an incredible navigation UI that demonstrates how design can add context to content. In this case, it’s used to illustrate the different steps in a process. Hover over an element to see a full-text description below. See the Pen Mobius Methodology by Wayne McWilliams Zip-Unzip Text Animation by Cojea GabrielThis animation offers a fun way to reveal (and subsequently hide) content. Text scrolls vertically before “unzipping” itself to either side of the presentation. The effect is reversed to zip the content up again. The GSAP library is used in conjunction with SVG. See the Pen Zip-Unzip Text Animation by Cojea Gabriel CSS Grid & Shape-Outside Venn Diagram by Adrian RoselliEveryone loves a good Venn diagram, right? And this one is especially impressive, as it’s built with only HTML and CSS. CSS Grid makes the layout possible while allowing text to responsively fit the shape of its container. Scroll down to see an outlined version that shows exactly how each container was built. See the Pen CSS Grid and Shape-Outside Venn Diagram by Adrian Roselli Standout Shapes for Web LayoutsWhen you want to make a statement, custom text paths are an effective way to do so. They’re infinitely flexible and can be made to adapt to any screen. And when combined with other effects, they’ll add a “wow” factor that users will enjoy. Want to see even more custom text path examples? Check out our CodePen collection!
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from https://fatsfixedassettracking.com/8-css-javascript-snippets-for-custom-text-paths/8322/ Struggling to fill out your content calendar, or make relevant connections in your industry? Content curation could be the solution, providing a simple means to both add new content into your mix, while also crediting relevant creators, and establishing connections and credibility. When done right. There are good and bad ways to curate, and while it should never be your central content approach, it can work as a supplementary and complementary element.
The Role of Artificial Intelligence In Improving SEOBest SEO Company | Professional Digital Marketing Agency USAWritten by Andrew Hutchinson February 28, 2023 This new infographic from the team at Quuu outlines the full content curation process, including the what, how and why of curating on social media. It could help you formulate a more effective approach – check out the notes below. from https://fatsfixedassettracking.com/the-how-and-why-of-content-curation-infographic/8320/ The benefits of being a T-shaped marketer and utilizing expertise from different digital fields to stay on top of this rapidly changing marketing landscape is crucial. We are witnessing unprecedented levels of digital disruption in marketing. AI is also assuming more marketing responsibilities and raising concerns that human marketing roles might become obsolete. This will most certainly not be the case. At least not anytime soon. But the ability to embrace new technologies quickly and implement marketing experiments independently can make the difference between success and be made redundant. This is where T-shaped marketers come in. Get the Digital Marketing Blueprint… With a Customer Value Journey that strategically builds a relationship with new prospects and converts them into loyal, repeat customers. Click here By nature, T-shaped marketers are self-starters and doers. They do not confine themselves within the limits of their specialization but seek to understand all facets of digital marketing while achieving expertise in one. Building a team of T-shaped marketers can be highly beneficial because it will ensure everyone understands the bigger picture while filling expertise gaps in different marketing specializations. Let’s take a closer look at the benefits of being a T-shaped marketer – for yourself and your company. Benefits of being a T-shaped marketerGeneralists are capable of many things but do not excel in any. I-shaped marketers are specialists in one area of expertise. They carve their corner in a single space. On the other hand, T-shaped marketers are skilled in different marketing facets but experts in one. Thus, one would easily say that T-shaped marketers are an excellent fit for agile, fast-paced environments and startup cultures. Here’s why: 1. Cross-Disciplinary Knowledge
How to Optimize Your Landing Page and Bring in Paying CustomersWritten by Alexa Lemzy February 27, 2023 T-shaped marketers can identify opportunities for collaboration with other teams across multiple disciplines, such as content marketing for lead generation and social media for community building. This can lead to more effective teamwork, increased efficiency, and reduced marketing costs. For example, a T-shaped marketer conversant with digital and traditional marketing can use a digital advertising campaign to complement a more extensive print advertising campaign. Furthermore, T-shaped marketers help companies manage diverse workloads, preventing them from hiring separate full-time marketers. They also understand how different marketing elements fit together and can allocate resources to guarantee the success of marketing campaigns. 2. Ability to Work in Any IndustryMost marketing initiatives or activities are industry agnostic. Being a T-shaped marketer makes handling various tasks in any company or industry easy. For context, you can seamlessly pivot and fit into a new market, technology, or industry without compromising quality service delivery. Moreover, companies are looking for flexible marketing professionals who can bring new perspectives and deliver results no matter the industry. Similarly, the versatility gained from being a T-shaped marketer makes you well-suited to meet such demands. You can get your feet through different doors because of the diverse marketing skills you bring to the table. 3. Better Chances of Getting HiredSkills are the bedrock of your expertise, and companies hire based on skills, not roles. 64% of experts claim that skill testing is vital for hiring the right candidate, much more critical than traditional hiring methods. Likewise, having various skills that cut across different niches increases your chances of employability. So no matter how competitive the job market is, you can be confident of landing your dream job as a T-shaped marketer. 4. Helps You Develop High-Value Soft SkillsBeing a T-shaped marketer gives you a holistic avenue to develop in-demand soft skills that could boost your career prospects. Handling diverse responsibilities and working across several departments requires you to wear several hats simultaneously. Consequently, you can build a robust stack of soft skills applicable to any industry. You can become a critical thinker, an effective communicator, a collaborator, a leader, and a great negotiator, to mention a few. Additionally, you learn to adapt quickly to technological changes, customer behavior, and market trends. Benefits of Having T-shaped Marketers on Your TeamHaving T-shaped marketers on your marketing team is akin to fixing round pegs into round holes. They fit perfectly. On that note, let’s look at some benefits of having such perfect fits on your team. 1. Valuable Assets to Any CompanyThe experience and unique blend of soft and technical skills T-shaped marketers possess make them invaluable talents to any company. They are also referred to as marketing demigods capable of taking a marketing framework from zero to a hundred, single-handedly or collectively. Who would treat someone who is basically good at everything and can deliver effectively as a liability? Except, of course, they are ignorant of the competitive advantage T-shaped marketers offer or are terrible at managing human resources. 2. Complete Perspective Over the Digital StrategyFrom sales to customer relationship management to analytics, T-shaped marketers provide a comprehensive and integrated approach to digital marketing strategies. For example, a T-shaped marketer with experience in UX and CRO could bring a unique perspective on self-reported vs. traditional marketing attribution across different customer touchpoints. This could help you make more sense of the customer journey and invest in the channels that are truly bringing results. T-shaped marketers also bring a data-driven approach, evaluating the effectiveness of their campaigns on the go and making informed decisions by running many small-scale experiments. 3. Provide Creative Solutions to ProblemsT-shaped marketers are great creative thinkers because they are exposed to and understand different marketing domains. It enables them to proffer feasible solutions to problems as they arise. Additionally, they can identify marketing loopholes that could potentially risk the company’s growth. 4. Ability to Deliver Well-Rounded ResultsBeing knowledgeable in different areas of marketing makes T-shaped marketers all-rounders. They can think beyond the boundaries of their expertise and consider the bigger picture when developing marketing strategies. This means they consider broader business goals, external factors, and how to thrive in the competitive landscape. 5. Experienced CollaboratorsT-shaped marketers can take on small responsibilities and assist colleagues across different departments while keeping sight of the company’s goals. They are flexible and can adjust their approach and strategies based on input and feedback from others. In addition, they are open to new ideas and are willing to work with others to find the best solution. 6. Organizational IntegrationEverything is omnichannel or multi-channel today. Thankfully, T-shaped marketers can integrate multiple organizational functions—such as branding, product development, and customer relationship—leading to better marketing results. They provide organizational integration by creating a synergy between different departments to achieve common marketing goals. And they do so by establishing clear communication channels and creating cohesive marketing strategies. 7. Work Better in TeamsWorking in silos is fast becoming outdated in today’s business world. Fortunately, having T-shaped marketers in your workforce can help you foster teamwork and achieve the company’s goals more quickly. Furthermore, T-shaped marketers can mentor and share their knowledge with other team members, helping to build a stronger, knowledgeable marketing team. The Benefits of T-Shaped Marketing Extend Beyond Just Being a “Jack of All TradesThe first step towards leveraging T-shaped marketing is having a basic understanding of what a T-shaped marketer is. Besides being a jack of all trades, T-shaped marketers are great fits for the fast-growing business ecosystem. This is because their expertise goes beyond the marketing spectrum. So, if you want to expand your craft and become a highly sought-after marketing personnel, consider becoming a T-shaped marketer. Likewise, an organization looking to stand out from competitors must focus on creating a versatile marketing team that also includes T-shaped marketers. from https://fatsfixedassettracking.com/why-t-shaped-marketers-hold-the-key-to-success-in-the-new-marketing-age/8318/ |
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Digital marketing is the component of marketing that utilizes internet and online based digital technologies such as desktop computers, mobile phones and other digital media and platforms to promote products and services. Archives
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